Hearing Aids in Salinas and Hollister
At Valley Hearing Center, we offer a large selection of hearing aids for both adults and children. From nearly invisible devices to Bluetooth hearing aids, we carry the most advanced devices on the market. We work with all the major hearing aid brands, allowing us to offer you a variety of devices that can be customized to you depending on your degree of hearing loss, lifestyle, and budget.
Hearing Aid Styles
Hearing aids come in a variety of types, sizes, and colors. We carry the following styles of hearing aids at all three of our offices:
Receiver-in-Canal (RIC)
Receiver-in-Canal (RIC) hearing aids are reliable and convenient. These have a lightweight feel to them and a flexible fit.
Behind-the-Ear (BTE)
Behind-the-Ear (BTE) hearing aids put you in control with customizable fit options, wireless connectivity, and easy volume control.
Completely-in-Canal (CIC)
Completely-in-Canal (CIC) hearing aids are sleek and subtle. This technology is molded to the unique contours of your ear for a superior fit that offers a natural look and hearing experience.
In-the-Canal (ITC)
In-the-Canal (ITC) hearing aids are discreet and have a glasses-friendly fit with external controls.
In-the-Ear (ITE)
In-the-Ear (ITE) hearing aids are custom molded for you. They are powerful and comfortable, allowing for all-day use.
Invisible-In-the-Canal (IIC)
Invisible-In-the-Canal (IIC) hearing aids are the smallest hearing instrument available. These are for people who want ultimate discretion while benefiting from the natural acoustics of the external ear.
Open BTE
Open BTE are behind-the-ear devices that have an open fit. This type of hearing aid provides amplification via a small tube inserted into the ear canal.
Featured Technology
NEW Hearing Aid
Discover the Oticon Reveal
Hearing can feel effortless again
That’s exactly what the brand new Oticon Reveal™ hearing aid is designed to help you experience. Since your brain does the real work of hearing, Oticon Reveal is built with Oticon’s unique BrainHearing™ technology.
- A discreet, comfortable design with all day rechargeable power*
- Dual AI technology to provide you with crystal-clear speech and access to sounds around you
- A richer, more natural listening experience so life feels more complete
- Less effort to hear and understand , so you have more energy for what you love
- Simple, seamless connectivity to your favorite devices
When hearing feels natural, the best version of you comes through. Ask us about the Oticon Reveal today!
Oticon Zeal™
The First Hearing Aid to Do It All – Unseen
When it comes to leading the life you want, you can’t let anything hold you back. Now there’s finally a hearing aid made to get you back to life: Oticon ZealTM. Oticon ZealTM immerses you in premium sound, with clear speech from all around you, even when you’re in a noisy place.* Better hearing isn’t just about volume – it’s about clarity, balance, and opening up your world.
Oticon ZealTM offers seamless, world-class streaming from a large selection of smart devices and the latest audio experience with new AuracastTM broadcast technology. Whether you wear glasses, a hat, or even a helmet, Oticon ZealTM sits discreetly and comfortably in place so you can feel confident all day.
Oticon ZealTM has everything you could wish for:
- Discreet
- Great sound
- Made to connect
- Rechargeable
- Flexible fittings including a same-day option
* Vatti et al. (2025). Oticon Zeal evidence. Oticon Whitepaper.
*Expected use time for rechargeable battery depends on use pattern, active feature set, hearing loss, sound environments, battery age and wireless accessories.
Phonak Audéo Lumity
Introducing Audéo Lumity, featuring unique Phonak SmartSpeech™ Technology for improved speech understanding. Fully immerse yourself in conversations around you and enjoy easier hearing in many situations.* SmartSpeech™ Technology is a unique collection of features, designed to deliver the benefits of improved speech understanding and reduced listening in various listening environments.
With Phonak Lumity, you can connect with the world around you. Lumity is compatible with iOS and Android smartphones, TVs, Roger devices, and wireless accessories. This hearing aid comes in a rechargeable choice, a variety of styles, colors, and a waterproof option. Give your hearing a boost with Phonak Audéo Lumity.
*Appleton, J. (2020) AutoSense OS 4.0 – significantly less listening effort and preferred forspeech intelligibility. Phonak Field Study News retrieved fromwww.phonakpro.com/evidence, accessed August 2022.
Starkey Evolv AI
Introducing 2-way audio, allowing you to effortlessly connect to better hearing. Now, Evolv AI hearing aid microphones pick up and stream your voice directly back to iPhone and iPad*, allowing you to seamlessly talk hands-free. Available in a rechargeable solution, the Evovl AI will provide you with a full day of hearing.
The Evolv AI is the most advanced hearing aid technology that gives you the best Starkey SoundTM. With up to 55 million personalized adjustments every hour, Evolv AI is expertly designed to automatically deliver realistic and genuine sound quality in every listening environment, so you can hear and enjoy life. You can feel connected with Starkey Evolv AI hearing aids.
*Compatible with iPhone 11, iPhone 11 Pro, iPhone 11 Pro Max, and later, as well as iPad Pro 12.9-inch (5th generation), iPad Pro 11-inch (3rd generation), iPad Air (4th generation), and iPad mini (6th generation).
Custom Hearing Protection
Loud noise exposure is one of the most common causes of hearing loss in individuals of all ages. It’s important to protect your ears against loud sounds in order to preserve your hearing ability. At Valley Hearing Center, we carry earplugs and earmolds for optimal hearing protection. We can fit these products to the unique shape of your ear, so your ears will be protected from loud noise damage.
Custom hearing protection is ideal for:
- Hunting
- Music (Musician’s plugs and In-Ear Monitors)
- Swimming
- Motorsports
- Occupational Work
Assistive Listening Devices
In addition to our large selection of hearing aids for sale, we also carry additional hearing aid products and accessories. While hearing aids are an excellent solution for improving speech and sound recognition, some types of hearing difficulties may require additional help. At Valley Hearing Center, we carry a variety of assistive listening devices that can be used with hearing aids to enhance your hearing in difficult situations.
CapTel
Captioned Telephone, or CapTel, is a telephone that displays every word the caller says throughout the conversation. CapTel phone users can listen to the caller and can also read the written captions in the CapTel’s bright display window. If you struggle with hearing the person on the other end of the phone, CapTel may be beneficial to you.
CaptionCall
With CaptionCall you can understand every word of every phone call. Its large easy-to-read screen quickly displays written captions of what your callers say. That means you can get more from your conversations – and from life.
